After building a career in entertainment, and media for ten years, Amb. Princess Asha Okojie’s path turned into foreign direct investment consultancy when she served as Media Consultant for Nigeria Consulate in Atlanta, Georgia for the 17 Southeastern States of the United States and territory, during former President Jonathan Goodluck’s Administration where she brought cultural diplomacy as a form of international communication in facilitation of bilateral trade and investment between Africa and United States.
Amb. Princess Asha, Okojie comes from a generation of politicians, and social activists. She is the granddaughter of King Ogbidi Okojie of Uromi dynasty (1857 – February 3, 1944), who was a ruler of the Esan people in what is now Edo State in Nigeria, still remembered for his opposition to British rule. She is also, a niece of Cardinal Anthony Olubunmi Okogie, the first Esan Catholic Cardinal of Nigeria, and late politician, Chief Anthony Enahoro, who in 1953 initiated the self-government motion, which eventually led to Nigerian Independence on the 1st day of October 1960.
Amb. Princess Asha wears many hats; She is the CEO, of AfriQtalk consult (Investment and Trade Facilitation Firm) and AfriQtalk Media (Branding Entertainment, Media and Corporate Event Management), Executive Producer and Director of Let Talk Africa (An Online Radio Blog and Talk Show). Founder and President of Festival of Arts and Cultural Expo, Global Leadership and HONORS, (FACE) a non profit social and cultural organization that promotes cultural diplomacy, empowerment, trade and investment with affiliates in North America, Africa and Europe.
Under her leadership, AfriQtalk Consult provided media coverage for President Muhammadu Buhari’s first visits to the U.S, Washington, D.C. Co-hosted President Obama’s Young African Leaders Initiative (YALI), Atlanta, GA. Conducted press interviews at the Annual Export and Import Bank conference (EXIM), Washington, DC, and Oil Technology Conference (OTC), Houston, TX as well as organized corporate/group events at United Nations General Assembly, New York, entertainment consultancy for VHI, CNN, The Dr. Phil Show, and coverage of meetings/press conference at the Georgia Senate Chambers, Carter Center, and former Mayor Kasim Reed’s office of International Affairs, Atlanta, GA to mention a few.
Also, FACE Global Leadership and HONORS have partnered with selected organizations, and supported small businesses, social and cultural institutions, in the empowerment of youth and women, promotion of culture, arts, tourism development, entrepreneurship, trade and investment opportunities in Africa through philanthropic activities, conferences, forums, training, workshops and exchanges programs, such as trade/medical missions, pageantry, awards, cultural activities, music concerts, and entertainment.
As a Foreign Direct Investment Consultant, Amb. Princess Asha have consulted for private and public sectors, governmental agencies, embassies, consulates, diplomatic corps, and international communities to promote artisanship, entrepreneurship, and policies that would create investment/business opportunities for the development, and maintenance of viable primary, secondary, and tertiary sectors in Nigeria. She is also, a Life Coach and Publicist to some high profiled celebrities, artists, personalities, and public figures.
Amb. Princess Asha have interviewed public figures, and celebrities, from likes of former President Jimmy Carter, Governor of Abia State, Dr. Okezie Ikpeazu, and Sir Emeka Offor, 2Face, Bracket, Kalu Ikeagwu, Blessing Egbe, and Olu Maintain, to house of representatives members, senators, foreign service diplomats, authors, movie producers, community leaders, ambassadors, business/community leaders, government officials, and company executives, using her Talk Show platform at times in high profiled events.
Besides being recognized as one of the emerging African leaders, media personality and international person in the African diaspora, This ex-beauty queen, and model is not a new face to the entertainment industry. She is a media icon who was among the first Africans to introduce online reality talk show channel on YouTube and Blog Talk Radio in 2009, a trend that revolutionised online freelance journalism, news and traditional media in Africa and African diaspora.
The Brand Ambassador for Imperial Bizzo is also, an activist against gender inequality, human trafficking, FGM and child marriage. Her philanthropic initiatives and work with women and youths has received both local and international recognitions. She was nominated as the first U.S Culture Ambassador to Edo State Ministry of Arts, Culture and Diaspora Affairs and a conferred United Nations Ambassador for Economic and Social Council (ECOSOC).
Amb. Princess Asha, have routinely exhibited the enthusiasm, vision, and dedication necessary to be considered among the best. As a result of her extraordinary efforts, she was elected into Stanford Who is Who, U.S.A, an elite organization of selected executives, professionals and entrepreneurs from around the world. She’s walked on fashion runways, graced the front cover of Magazines and featured on print publications, TV, radio talk shows and ads.
She is compassionate, caring and fun-loving with high-energy. Her passion for culture, fashion and indigenous music is evident in her creativity and love for culinary arts, which made her the youngest female entrepreneur of African descent, to own the first African cuisine restaurant (Fashwill Kitchens) College Park, GA, catering to celebrities, such as former NBA Star, Akeem Olajuwon and Who’s Who in town.
Her devotion to God, love for nature and family keeps her going. In her spare time, she enjoys writing inspirational quotes, photojournalism, modeling, traveling, and mentoring young women and girls. A sickle cell advocate, who is committed to finding alternative traditional medicine for sickle cell disease through research and education.
She holds a B.A in Performing Arts, and B.S in Healthcare Administration & Management. An Honorary Fellow of the Institute of Information Management, Nigeria, Board Member of THINK=>WEST Initiative (TWI), Nigeria, and The International Forum for Sickle-Celled in the Diaspora (INFORSID), Germany, Advisory Committee Member of Women Empowerment Network (WOENET), Nigeria, Stakeholder Member of the Nigerian Diaspora Diagnostic & Trauma Foundation (NDDTF), USA, Member of National Alliance of Medical Auditing Specialist, (NAMAS), American Association of Professional Coders (AAPC), and American Health Information Management Association (AHIMA) U.S.A.